Marketing Specialist - Medical Devices

Job location: Brickell, Miami FL

Our client is looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts in the USA. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion. The goal is to deliver effective marketing programs that will drive market growth and build the corporate brand.
The Marketing Specialist should be a competent professional able to grasp the healthcare market dynamics and generate creative ideas to improve our competitive position in this marketplace. You will support our product commercialization efforts for launching new products and continuation marketing of existing products, including but not limited to: coordination of conferences and meetings, development of digital content, marketing collaterals, PR, and physician education programs and work closely with cross-functional teams to execute these marketing deliverables.
In addition, the Marketing Specialist will be supporting the CEO and Sr. Marketing VP with administration including meeting summaries, development of specific slides and letters, researching specific topics and more.
The Marketing Specialist reports to VP Marketing and will work closely with marketing, regional team and clinical functions and leadership.

Responsibilities:

  • Execute conferences in the USA, from developing the content to running the logistics.
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
  • Liaise with external vendors to execute campaigns.
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, newsletters, digital, conferences).
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Undertake individual tasks of a marketing plan as assigned.
  • Ensure marketing materials undergo regular review and are up to date.

Requirements:

  • Experience as marketing specialist or similar role.
  • Thorough understanding of marketing elements (including traditional and digital marketing and market research methods.
  • Solid computer skills, including MS Office, marketing software (Marketing Automation / Newsletter systems) and web analytics (Google Analytics).
  • Strong collaborative skills and proven experience as a team player to interact with colleagues, cross-functional teams, and third parties.
  • Ability to multitask in a fast-paced, high stress environment.
  • Goal oriented and self-motivated person with the will to drive forward new ideas into their successful execution.
  • Well-organized and detail oriented.
  • Exceptional communication and writing skills.
  • BSc/BA in marketing, communications or equivalent.
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Please send your CV and application to
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Please note only shortlisted candidates will be contacted and no visa sponsorship is available for this role.

Coberon Chronos Group, an award winning global leader in permanent recruitment, payroll and temporary staffing services. The Group owns and operates 40+ offices and partners worldwide.

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